Precise TV is contextual video AdTech platform driving business outcomes for brands.
Founded in 2015, Precise TV operates globally through its teams in London, Los Angeles and New York, as well as its offices in Sydney, Australia and Salzburg, Austria.
The award-winning contextual intelligence platform leverages a combination of proprietary machine learning models to connect brands and agencies to the video moments that matter across YouTube, Shorts, Facebook, TikTok, Connected TV and Mobile Gaming, driving lower funnel conversions for advertisers looking to limit media wastage.
Its clients include global business and consumer brands such as LEGO, Moose Toys, Warner Bros, Paramount, Breville, Salesforce and ASICS.
Supporting US expansion
In January 2025, LDC made a £21m minority investment in Precise TV, backing the existing management team, led by co-founders and co-CEOs Nadav Shmuel and Christian Dankl, Chief Commercial Officer Denis Crushell and Chief Technology Officer Peter Stöckl.
With LDC’s investment and support, Precise TV plans to continue to build its AI capabilities and scale its presence in the US, as well as diversifying further into other markets, such as gaming.
