Lead Forensics

LeMieux’s products are the choice of world class riders including multiple Olympic and World Champion Charlotte Dujardin.

PORTFOLIO

LeMieux: gearing up for global growth

A minority investment to support a market-leading brand.

LeMieux is a market-leading equestrian brand.

LeMieux’s products are globally recognised for their quality, durability, technical performance, and design. Originally known for its saddle pads, the brand has since expanded its range into most areas of equestrian equipment, as well as premium rider wear and accessories, creating a signature LeMieux look and colour story.

Enhancing an established international brand

The brand is sold via over 500 traditional and online retailers in 69 countries and increasingly through its own website. LeMieux’s products are the choice of world class riders, including multiple Olympic and World Champion Charlotte Dujardin and Rolex Grand-Slam winning showjumper Scott Brash.

The business was founded in 2004 by Lisa and Robert Lemieux, a former professional event rider, British National Champion and Olympian. Following the move to new purpose-built premises in 2019, the business is now on track to generate revenues of over £22million in 2021, having grown by more than 30 per cent each year since 2008.

In March 2021, LDC invested for a minority stake in the business. LDC is backing LeMieux’s ambitious management team, led by Lisa and Robert, to accelerate its growth in the UK and overseas, and further expand its horsewear and rider wear offering.

As part of the transaction, retail veteran and ex-CEO of Joules, Colin Porter, joined the business as Non-Executive Chairman.

Robert Lemieux said: “Over the years we have taken LeMieux from a specialist horsewear business to a globally recognised brand.

“Both Lisa and I are excited by this new phase of the company’s journey – we have an incredible team here who’ve really risen to the challenge, especially with the added pressures of Covid and Brexit.”

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We knew the time was right to accelerate our rate and scale of growth, which is why partnering with LDC was a natural step for us given their track-record of supporting brands like ours and taking them to the next level.”
Robert Lemieux, Founder
LeMieux